Company summary
4imprint is a direct marketer of promotional products, supplying branded items such as clothing, drinkware, bags, pens and business gifts. Although UK-listed, almost all of its operating business is in North America.
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FOUR
4imprint
Media
- Index
- FTSE 250
- ISIN
- Not specified
- Book status
- 2026 edition — current
Key activities
Online and catalogue marketing of customised promotional merchandise, order processing, artwork and branding services, supplier coordination and distribution to business and organisational customers.
Key markets
The United States and Canada are the dominant markets, serving businesses, schools, charities, public bodies and other organisations buying promotional products.
Key drivers
US business confidence, customer acquisition, repeat orders, marketing efficiency, average order value, gross margins, online conversion and continued share gains in the fragmented promotional-products market.
Key risks
US economic slowdown, weaker new-customer demand, marketing-cost inflation, supplier disruption, import tariffs, product quality issues and dependence on a single geographic market.
Recent Developments
11 March 2026: FY2025 revenue fell 2% to $1.35bn and profit before tax fell 2% to $150.8m, but 4imprint maintained a 10.8% operating margin and its 240-cent annual regular dividend despite softer new-customer orders.
Dividend notes
Pays interim and final dividends in US cents. The 2025 final dividend was 160 cents per share and was paid on 3 June 2026 to shareholders on the register on 1 May, taking the regular 2025 total to 240 cents.
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